Alex is the VP of Design at Airbnb, leading the user experience, insights, content and production design teams. As a teenager, he co-founded Sideshow, which produced award-winning digital work for a variety of global clients. In 2011, they were acquired by Say Media, where he became Head of Design, helping them redefine digital publishing. During this time, he also co-founded UX Magazine, which quickly became the authority on user experience design. Alex is passionate about creating beautiful, engaging digital products that change the way we tell stories and make connections.