Sydney 2017 –


25-31 May 2017
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Designing for Change at Semi Permanent Sydney 2017

Oliver Stone, VICE media, Rebranding Airbnb and The Premier League with DesignStudio, NIKE, Frog, Tilt Brush and more happening this week.

If you're interested in the FREE SP 'Visitor' ticket that gives you access to the Tilt Brush painting experience, the Toby&Pete Lexus Hidden Artistry light installation, GA workshops and more - register here.

If you want to check out the headline talks also, grab your ticket below.


Future State

Future State

Immersive Storytelling, Artificial Intelligence, and Redesigning Cities / Travel
2017 Immersive Storytelling and Redesigning Cities lineup announced.
Kelvin Ho of Akin Creative

Going International / Staying local

How to navigate the world of overseas and local offices, production, growth and communications
Kelvin Ho, David Caon, Henry Wilson and hosted by Janne Ryan

Integrating Technology into your craft

With help from the Google VR, we'll explore ways to embrace new technologies into our design, art and storytelling
James Jean, Sharni Spencer, Kelvin Ho, Luke Lucas and Fiona Herse Woo


Rebranding Travel, Sports Media and Ecommerce

Airbnb, the Premier League and Deliveroo
With Paul Stafford, CEO / Founder of UK based DesignStudio and special guests
Creative Communities contribution to the Future of Work

The Contribution of Creativity to the Future of Work

A solar car designer, TV and film producer, product designer and artist talk about the future work
Presented by Western Sydney University
Global Empathy

Designing Global Empathy

VP of Global Brand Design Gary Horton and Design Director Meirion Pritchard talk us through how they connect with different cultures in a changing marketplace.
Vice Media

Publishing to the worlds youth

With VICE Impact publisher Katherine Keating
We'll explore what Designing for Change and driving advocacy on pressing global issues really takes to have impact.


Tilt Brush

Painting in Virtual Reality with Tilt Brush

"Your room is your canvas. Your palette is your imagination. The possibilities are endless."
Experiment and master how to tell stories in Virtual Realities
A real-time collaborative session.

Live Brief: Sea Shepherd

A real-time collaborative session.
With the help of 72andSunny, we want to collaborate with you to design a solution to illegal fishing in our oceans.
Hyper Island London

Hyper Island Design Workshop

Hyper Island is a creative business school
Hyper Island is a creative business school with consulting services that empowers individuals and organisations to adapt and lead in a world in constant change.

Building confidence with NIDA

Learn to better improvise and present your ideas
Explore the power of improvisation as a technique to increase flow in communication. Take a practical approach in adapting to change, managing external impacts and enhance your ability to respond in the moment with confidence.
AWARD Awards

AWARD Awards 2017

Advertising's best now at Semi Permanent
The Australasian Writers and Art Directors Association - now in its 37th year is the single most important regional awards show. And for the first time ever... it's coming to Semi Permanent.

GA & SP Workshops

Upskill in the areas...
We’re pleased to announce General Assembly is offering Semi Permanent exclusive workshops throughout the duration of Semi Permanent in 2017

Hidden Artistry – Exhibition

A tradition of beautiful, thoughtful design is deeply embedded in Japanese culture.

Trends to Collaboration: Insights From Creatives and the Creative Industry

Getty Images’ Jacqueline Bourke and Sydney producer Guy Jamieson have come together for Semi Permanent 2017 to discuss how to bring a great idea to life.

Speakers and Artists

Aaron Rose
Aaron Rose Artist, writer, musician, film director and independent curator Los Angeles, United States
Aidan Sarsfield Head of Production Technology - Animal Logic Sydney, Australia
Allen Liao
Allen Liao Founder, Tzukuri Sydney, Australia
Ben Wright Co-Founder, DesignStudio London, United Kingdom
David Caon Designer / Founder - Studio Caon Sydney, Australia
Elizabeth Ann Macgregor Director of Museum of Contemporary Art Australia
Emma Morris
Emma Morris Producer, Director & Strategist for Foreign Correspondent, ABC Sydney, Australia
Fiona Herse Woo
Fiona Herse Woo Concept Artist and Designer for VR, Google San Francisco, United States
Gemma O'Brien
Gemma O'Brien Artist & Designer Sydney, Australia
Glenn Cole 72andSunny Co-founder / Chief Creative Officer New York, United States
Henry Wilson
Henry Wilson Furniture Designer Sydney, Australia
Ian Wong
Ian Wong Partner, IBM Consulting Melbourne, Australia
Jacqueline Bourke
Jacqueline Bourke Getty Images Senior Creative Insights Manager London, United Kingdom
James Jean
James Jean Artist Los Angeles, United States
James Pearce
James Pearce Director, Fender Katsalidis Architects Melbourne, Australia
Janne Ryan
Janne Ryan Ideas curator Sydney, Australia
Jay Manley
Jay Manley Senior Technical Program Manager, Tesla Inc. Los Angeles, United States
Jess Miller Program Director – Republic of Everyone Sydney, Australia
Jonathan Briggs Co-Founder and Academic Director | HYPER ISLAND Stockholm, Sweden
Katherine Keating
Katherine Keating Publisher of VICE, IMPACT New York, United States
Kelvin Ho of Akin Creative
Kelvin Ho Architect Sydney, Australia
Kevin Coatman
Kevin Coatman Creative Director – Nike Sportswear Portland, United States
Leo Faber
Leo Faber Founder of BADFAITH Sydney, Australia
Lisa Havilah
Lisa Havilah Director of Carriageworks Sydney, Australia
Luke Lucas
Luke Lucas Conceptual illustrative typography Melbourne, Australia
Meirion Pritchard
Meirion Pritchard Design Director of Football / NIKE Portland, United States
Moth Award winning animation studios London, United Kingdom
Oliver Stone
Oliver Stone Iconic filmmaker and storyteller Los Angeles, United States
Paul Stafford Co-Founder & CEO, DesignStudio London, United Kingdom
Rainer Wessler
Rainer Wessler Vice President of Design, frog Shanghai, China
Ron Dumas, Nike
Ron Dumas Sr. Creative Director Brand Design/ Packaging, NIKE Portland, United States
Sharni Spencer
Sharni Spencer Soloist, The Australian Ballet Sydney, Australia
Stuart O’Brien
Stuart O’Brien CEO, Houston Group Sydney, Australia
Tarik Abdel-Gawad
Tarik Abdel-Gawad Designer, Google San Francisco, United States
Tim Paciolla / Creative Director, frog
Tim Paciolla Creative Director, frog Sydney, Australia
Toby & Pete Toby Pike & Piotr Stopniak Sydney, Australia
Toby Walsh
Toby Walsh Australia's​ leading experts in artificial intelligence Sydney, Australia


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