StudioFestivals

Google Tilt Brush

Google Tiltbrush
Client: Google
  • Concept

  • Curation

  • Production

How does a global innovator trial a new technology prior to general release?

We launched Google’s artistic VR tool ‘Tilt Brush’ at Semi Permanent Sydney by challenging fine-artist James Jean, Australian Ballet soloist Sharni Spencer, leading architect Kelvin Ho and renowned typographer Luke Lucas to take part in a world-first collaboration using Google’s VR Tilt Brush technology.
Google Tiltbrush at Semi Permanent
On the origins of Immersive Art-20
Photo: Toby Peet
On the origins of Immersive Art-14
On the origins of Immersive Art-13
Photo: Toby Peet
We explored every angle and opportunity that working in an entirely immersive medium presents for designers, documenting the collaboration process, before culminating in a large-scale live art performance and panel discussion at Semi Permanent Sydney.
James Jean, Artist
James Jean, Artist
James Jean, Artist
James Jean, Artist

“I’m like this omnipotent God creating the scene at will. When I have the headset on inside Tilt Brush, I am fully immersed in the environment and I can pull and push the elements to wherever I want them.”

James Jean - Artist

All ticket holders (3,500+) were sent a Google Cardboard headset together with their event ticket, encouraging our audience to experience the creation for themselves.
Google VR at Semi Permanent
Google VR at Semi Permanent
Google VR at Semi Permanent
Google VR at Semi Permanent

Recently in: SYDNEY / AUCKLAND / WELLINGTON / ABU DHABI / SINGAPORE / PORTO / TOKYO / LOS ANGELES / NEW YORK / LONDON / STOCKHOLM