Appearing at Semi Permanent Auckland 2020
PJ Richardson is ECD & Co-Founder of Laundry, a strategic design, animation, and production agency, which partners with such clients as Apple, Facebook, Instagram, Adobe, Uber, Nike, Under Armour, EA, Honda, and Beats By Dre. PJ is passionate about experimenting and working with forward-thinking brands as a visual storyteller -- bringing an avant-garde spirit, which stems from his days as a graffiti artist in San Francisco. Whether he is designing, animating, or behind the camera, PJ’s vibrant, edgy street art sensibilities imbue his unmistakable style. He is equally dedicated to filtering his design-driven vision through a socially conscious lens.
PJ co-founded Laundry in 2006 with fellow ECD Tony Liu and the two have since grown the company into a creative tour de force with offices in Los Angeles and San Francisco, and a diverse team of directors, designers, animators, strategists, and makers of rad things. Laundry is known for its colorful twist on branding and storytelling in motion, from 2D, 3D, and CG to stop motion to live-action — and often a magical combination of all of them.